This is the order that I have found to be most important:
1. Seek the Truth and Report it: Test the accuracy of information from all sources and exercise care to avoid inadvertent error. Deliberate distortion is never permissible.
2. Seek the Truth and Report it: Never plagiarize
3. Seek the Truth and Report it: Give voice to the voiceless; official and unofficial sources of information can be equally valid.
4. Minimize Harm: Show compassion for those who may be affected adversely by news coverage. Use special sensitivity when dealing with children and inexperienced sources or subjects.
5. Minimize Harm: Recognize that gathering and reporting information may cause harm or discomfort. Pursuit of the news is not a license for arrogance.
6. Be Accountable: Admit mistakes and correct them promptly
7. Be Accountable: Abide by the same high standards to which they hold others.
8. Act Independently: Refuse gifts, favors, fees, free travel and special treatment, and shun secondary employment, political involvement, public office and service in community organizations if they compromise journalistic integrity.
9. Act Independently: Be vigilant and courageous about holding those with power accountable.
10. Minimize Harm: Balance a criminal suspect’s fair trial rights with the public’s right to be informed.
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